Full Job Description
Position: Digital Content Strategist
Company Overview
Amazon, a global leader in e-commerce and cloud computing, is seeking a talented and innovative Digital Content Strategist to join our dynamic team in Mesquite, Texas. Known for its customer-centric philosophy and cutting-edge technology, Amazon is at the forefront of digital marketing and content strategy. This is an exceptional opportunity to work with one of the most recognized brands in the world, where you can influence and elevate our digital content initiatives.
About the Role
As the Digital Content Strategist, you will be responsible for conceptualizing, developing, and executing engaging digital content strategies that resonate with our diverse customer base. You will collaborate with cross-functional teams including marketing, design, and analytics to create compelling content that drives traffic and enhances customer engagement across all digital platforms.
Key Responsibilities
- Develop a comprehensive digital content strategy that aligns with Amazon’s broader marketing objectives.
- Create, curate, and manage published content across various digital channels (websites, social media, blogs, email newsletters).
- Utilize SEO best practices to optimize content for search engines while ensuring it is accessible, informative, and inspiring.
- Leverage analytics tools to measure the performance of content and make data-driven decisions to refine strategies.
- Manage and oversee the content calendar to ensure timely delivery of marketing campaigns.
- Collaborate closely with designers, product managers, and SEO specialists to create visually appealing and high-performing content.
- Conduct market research to stay ahead of industry trends and benchmark against competitors.
- Engage with customers through social media platforms to foster community and brand loyalty.
- Provide guidance and mentorship to junior content creators and interns in best practices for content strategy.
- Report on content performance metrics and present findings and recommendations to senior leadership.
Qualifications
The ideal candidate will possess a unique blend of creativity, analytical thinking, and a passion for digital marketing. You should have a proven track record in digital content strategy and a strong understanding of current digital trends. Here’s what we are looking for:
- Bachelor's degree in Marketing, Communications, or a related field. A master’s degree is a plus.
- Minimum of 3-5 years of experience in digital content strategy or related field.
- Strong portfolio showcasing successful digital content campaigns and strategies.
- Excellent writing, editing, and communication skills with a keen eye for detail.
- Experience with SEO, content management systems, and analytics tools such as Google Analytics.
- Ability to work collaboratively in a fast-paced, team-oriented environment.
- Familiarity with social media marketing and digital advertising platforms.
- Strong project management skills with the ability to manage multiple projects simultaneously.
- Up-to-date with the latest trends and best practices in digital marketing and content creation.
Why Amazon?
Working at Amazon means being part of a collaborative environment where talent is nurtured, and ideas are encouraged. Here’s what you can expect when you join our Mesquite team:
- Competitive Salary & Benefits: We offer attractive compensation packages, including health insurance, retirement plans, and paid time off.
- Professional Development: Access to continuous learning opportunities and resources that support career growth and skill enhancement.
- Innovative Culture: Engage in projects that push the boundaries of creativity and technology.
- Diverse Team: Be part of a diverse and inclusive team that values varied perspectives and backgrounds.
- Work-Life Balance: Enjoy flexible work schedules and a supportive work environment.
- Community Involvement: Participate in community service initiatives that make a positive impact in Mesquite and beyond.
Application Process
If you are excited about the opportunity to shape Amazon’s digital content and drive exceptional customer experiences, we want to hear from you! Please submit your application, including a resume and a cover letter detailing your relevant experience and why you would be a great fit for the Digital Content Strategist role.
Join Us in Shaping the Future
At Amazon, we are committed to diversity and inclusion and encourage applications from candidates of all backgrounds. Join us in delivering exceptional digital content that enhances our clients’ experiences and drives our business forward. Your future starts here!
Location
This position is based in our state-of-the-art facility located in Mesquite, Texas, a vibrant city known for its rich culture, friendly neighborhoods, and thriving businesses. Mesquite offers a perfect blend of suburban tranquility and urban excitement, making it an ideal place to live and work.
About Mesquite
Known as the “Rodeo Capital of Texas,” Mesquite is not only famous for its annual championship rodeo but also for its welcoming community and numerous parks, recreational activities, and shopping venues. With easy access to Dallas and its surrounding areas, Mesquite combines the benefits of suburban living with accessibility to metropolitan amenities.
Seize this opportunity to advance your career as a Digital Content Strategist with Amazon in Mesquite, Texas. We are ready for you to join our mission to be the most customer-centric company on Earth!